Positive or Perilous: The Impact of Private Equity on the Health Care Industry
The U.S. health care industry is currently undergoing a transformation to consumerism. Patients are no longer passive recipients of health care services, but have begun to actively participate in managing their own health. They seek an experience similar to that which they experience during online shopping—services that incorporate clear and compelling communication with convenience.
As a result, the health care industry is slowly adopting strategies successful in the retail market segment—developing locations that answer the consumer’s emphasis on convenience, adopting lower cost, less capital-intensive delivery systems, and creating solutions that optimize scale within local markets. Health care is “moving to meet people where they are”—both physically and experientially by growing outpatient market share and improving facility aesthetics, improving technology access, offering transparent pricing, etc.
To read the full article, which includes insight from Provident Healthcare Partners, click the link below:
Health Care MarketTrends | September 2019, Issue 2
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